Theresa Harvey, President & CEO
Target Success With Strategic Planning
2014 is underway, but it’s not too late to make sure to incorporate some helpful tips into your marketing plan for the New Year. Of course, every business owner will have their own experiences, but here are some tips that just may help along the way!
1) You can’t do everything on your own. This is hard for me to accept too, but there are only so many hours in the day that one can devote to a business. Build a team to help when you are not around and make sure they are properly trained to represent you and your business.
2) Do one thing really well. Many small business owners try to be everything to everyone. Specialize, and you can charge for what you provide. Is there a skill or service that would make your core product better? Add that to your product line, but stay on target!
3) It’s not a sale until it’s paid! This is especially important in the service industry. It’s easy to get excited about orders, …read more
Source: Fullerton Chamber of Commerce